Business Administration (MBA) Publications

Year National Journals International Journals National Conferences International Conferences
2026-2027-4-1
2025-2026116-2
2024-2025-8-1
2023-2024-6--
2022-2023-2--
2021-20221---
2020-2021-12--
2019-2020-9-1
2018-2019-7--
2017-2018-4--
S.No Year Type Publication Details
1. 2026-2027 International Journal

Dr.Leela M H - Published a paper titled “The Interplay of Technology and Tradition: Redefining Education in the Digital Age” CINEFORUM, 17th August 2026, ISSN: 0009-7039, Volume 66, No. S3, 2026 (Special Issue 3), pp. 65 – 72.

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2. 2026-2027 International Journal

Dr.S Kavitha - Published a paper titled “Strategic Artificial Intelligence Orientation and Firm Performance: An Empirical Study on the Role of Digital Innovation Capability” in an international journal (ABDC), Vol 3, Issue 7, July 2026. ISSN: 0098-9258. 

 

Reference Link
3. 2026-2027 International Journal

Dr. Rajeshwari R. R - Story Guard: Ethical Monitoring of AI-Generated Narratives for Children: This research paper was co-authored by Dr. Prakhar L., Dr. Shailaja Akkur, Dr. Rajeshwari R. R., and Mr. Manish M. It was published in November 2025 in the proceedings of the 11th International Conference on Education and Technology (ICET), held on 9 September 2025, with pages 1–9.

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4. 2026-2027 International Journal

Dr. S. Baskaran - Published a paper titled Attack-Aware Model Predictive Control for Secure Operation of Islanded MicrogridsJournal of Theoretical and Applied Information Technology ISSN 1992-8645 | Vol. 104 No. 15 | August 2026 (SCOPUS).

5. 2026-2027 International Conference

Dr. S. Baskaran - Published a paper titled An Integrated Graph Neural Network–Transformer Hybrid Model for Evaluating Social Media-Driven Digital Marketing and Economic Growth 2026 International Conference on Computing, Intelligence, and Applications (CIACON) DOI: 10.1109/CIACON70148.2026.11688211 | September 2026 (SCOPUS).

6. 2025-2026 International Journal

Dr.Susheela Devi B Devaru : Research Publication on “THE ROLE OF DIGITAL MARKETING IN PROMOTING SUSTAINABLE STARTUP PRACTICES” in Scopus Indexed, it is also indexed in the Social Sciences Citation Index (SSCI) (Web of Science), the UGC CARE List, and ERIH Plus Q3 SJR 2024-0.18 Lex Localis - Journal of Local Self-Government, 23(S4), 2150-2161.

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7. 2025-2026 International Journal

Dr.Susheela DEvi B Devaru - Research Publication on “The Impact of Digital Platforms on Social Science Research: Managing Data Communication and Collaboration Across Disciplines’ in ABDC journal “Journal of Informatics Education and Research” ISSN: 1526-4726,Vol 5 Issue 3 (2025) 

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8. 2025-2026 International Journal

Dr.Leela M H - Published a paper titled “Harnessing Organizational Capabilities to Drive Strategic Innovation and Business Performance,” TPM, Vol. 32, Issue no. S6, September 2025, ISSN: 1972-6325. (Web of Science) 

 

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9. 2025-2026 International Journal

Dr.Leela M H - Published a paper titled “Leveraging ESG, Digital Capabilities, and Workforce Development For Sustainable Competitive Advantage”, TPM, Vol. 32, No. S9, December 2025. ISSN: 1972-6325. (Web of Science)

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10. 2025-2026 International Journal

Dr.Leela M H - Published a paper titled “Gendered Experience and Safety Challenges Among Women Gig Workers,” European Economic Letters, Vol. 15, Issue 4, August 2025, ISSN: 2323-5233. (ABDC)

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